Strategically located for business and industry, the La Crosse Area serves as the center of the tri-state area — Wisconsin, Minnesota and Iowa — and is linked to the Upper Midwest and the rest of the country by Interstate 90/94, the Canadian Pacific and Burlington Northern Railroads, several commercial airlines, and the Mississippi River Navigational System. Nearly 4 million people live within 150 miles of La Crosse including the major urban areas of Minneapolis-St. Paul, Minnesota and Madison, Wisconsin. A market area in excess of 15 million people exists within a radius of only 250 miles which then includes the metropolitan areas of Green Bay and Milwaukee, Wisconsin; Chicago, Illinois; Duluth, Minnesota; and Des Moines, Iowa. (US Census Data)